| EUGENE, ORE. - Eugene based IDX, Inc. today | | | | range of listings, giving her an edge over the |
| announced the addition of Properties Plus Real Estate | | | | competition. |
| Services' Christine Goodrum to its suite of real estate | | | | About Christine Goodrum |
| clients. Goodrum now uses IDX, Inc.'s primary | | | | As Broker/Owner of Properties Plus in Fremont, |
| application, IDX Broker, to display and completely | | | | California, Christine Goodrum has been in real estate |
| integrate Multiple Listing Service (MLS) listings on her | | | | for over 15 years. She is a member of the Bay East |
| personal website. This allows her to retain leads | | | | Association of Realtors, California Association of |
| generated from direct traffic, rather than losing out | | | | Realtors and the National Association of Realtors and |
| to the listing broker through the use of traditional | | | | prides herself o¬n making her clients real estate |
| framed MLS search tools. | | | | experience enjoyable and stress-free. |
| The IDX Broker application provides agents, brokers | | | | About IDX, Inc. |
| and other real estate professionals with the tools | | | | Headquartered in Eugene, Oregon, IDX, Inc. is a |
| needed to create a competitive advantage in a | | | | leading provider of web-based applications for real |
| growing real estate market. | | | | estate professionals throughout the U.S. IDX, Inc. |
| The objective in developing a website with an | | | | offers two primary applications: IDX Broker and SLM |
| integrated IDX/MLS data feed is to generate new | | | | Pro. IDX Broker allows individual real estate agents |
| leads quickly at a low cost to the client. With | | | | and brokers to integrate listings from their Multiple |
| automatic email announcements, custom client home | | | | Listing Service (MLS) seamlessly into their own real |
| views and advanced admin and integration controls, | | | | estate website. This integrated IDX data feed allows |
| Goodrum's clients now have access to the entire MLS | | | | agents and brokers to generate and manage leads |
| database on her website. This gives her website an | | | | online from all listings in their respective area of |
| advantage over those that don't integrate the MLS | | | | specialty. SLM Pro is a Sponsored Listings |
| listings with the IDX search tools and gives her listings | | | | Management marketing program that assists |
| free advertising on other real estate websites that | | | | businesses with the complex task of creating and |
| also display the MLS data. | | | | managing a dynamic online marketing plan. SLM Pro |
| Additional benefits of using IDX Broker Pro include | | | | uses a unique approach to online ad placement that |
| the ability to automatically create featured listing | | | | maximizes the overall reach of a user's website, while |
| pages, check the status of new MLS listings and | | | | delivering relevant and targeted traffic efficiently. For |
| generate automatic emails 24/7. As a member of | | | | more information about IDX, Inc. services and |
| California's EBRD, MAX and ReInfoLink MLS's, | | | | products, please visit or call (800)421-9668. |
| Goodrum provides her clients with access to a wider | | | | |